CONTENT WRITER/SOCIAL MEDIA MARKETER
PORTFOLIO / 2019 -2025
AVAILABLE FOR FREELANCE
PROJECTS
CONTACT@SHABANSHOUKAT.COM
(+92) 331 6222278
Take a Look at My Work
Meta Ads
Ad Campaign Funnel: Awareness to Conversion
Managed a full-funnel Facebook Ads campaign, progressing from broad brand awareness to deep post engagements and finally driving high-quality landing page views. The structured approach delivered massive scale at the top, strong interaction in the middle, and efficient conversions at the bottom—all with low costs and above-average performance. Campaign concluded in December 2025 with proven results across all stages.
Meta Ads
Sales Campaign
Ran a high-performing conversion-focused Facebook Ads campaign for the Anti-Lost Wrist Link product, optimized directly for website purchases. Using a mix of image and video creatives, the campaign delivered strong sales volume at exceptionally low costs per acquisition, proving effective targeting, compelling creatives, and efficient budget allocation.
Copywriting
Creative Ad Copywriting
As a digital marketer and copywriter, I specialize in writing high-converting, audience-focused ad copies for Facebook and Instagram. My copies are designed to stop the scroll, address pain points or desires, highlight benefits, create urgency when needed, and drive clear actions—leading to stronger engagement, clicks, and sales.